roettl_2018_scepticism

2,106 responses from 234 respondents to 9 items.

About this table

Description9-item advertising scepticism scale (1-7) from the same study, with cov_condition
ReferenceRoettl J, Terlutter R (2018) The same video game in 2D, 3D or virtual reality - How does technology impact game evaluation and brand placements? PLoS ONE.
DOI10.1371/journal.pone.0200724
LicenceCC BY 4.0
Source datahttps://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0200724.s004&type=supplementary

Size and shape

Responses2,106
Respondents234
Items9
Response categories7
Responses per respondent9
Responses per item234
Density1
LongitudinalFALSE

Classification

sampleEducational
measurement toolSurvey/questionnaire
item formatLikert Scale/selected response

Item text

This table has item text in the IRW: the wording administered to respondents, not just the response codes.

InstrumentScepticism toward advertising (SKEP; Obermiller & Spangenberg, 1998)
Mean words per item8.222
Mean characters per item56.556
Mean characters per response6.429
Flesch-Kincaid grade level11.217

Columns

cov_conditioniditemresp

Get the data

Download CSVno account neededBrowse on Redivisexplore and queryCroissant metadataHugging Face, Kaggle, OpenML

Or load it directly in R or Python:

# R
install.packages("remotes")
remotes::install_github("itemresponsewarehouse/Rpkg")
library(irw)
df <- irw_fetch("roettl_2018_scepticism")
# Python
pip install irw

import irw
df = irw.fetch("roettl_2018_scepticism")

Version and provenance

IRW versionv393
Redivis datasetitem_response_warehouse_4 v7.0
Redivis dataset DOI10.57761/cpj5-vm97
Manifest pin for this IRW versionv7.0
Metadata sourceirw_meta v23.0