hewei_2022_msva_purchase

10,528 responses from 752 respondents to 14 items.

About this table

DescriptionMobile short-video-app (MSVA) clothing purchase intention survey; 14 items 1-5 scale; N=752
ReferenceHewei T. (2022). Factors affecting clothing purchase intention in mobile short video app: Mediation of perceived value and immersion experience. PLOS ONE. https://doi.org/10.1371/journal.pone.0273968
DOI10.1371/journal.pone.0273968
LicenceCC BY 4.0
Source datahttps://journals.plos.org/plosone/article/file?type=supplementary&id=10.1371/journal.pone.0273968.s001

Size and shape

Responses10,528
Respondents752
Items14
Response categories5
Responses per respondent14
Responses per item752
Density1
LongitudinalFALSE

Classification

sampleInternet-based
measurement toolSurvey/questionnaire
item formatLikert Scale/selected response
primary language(s)chi

Item text

This table has item text in the IRW: the wording administered to respondents, not just the response codes.

InstrumentMSVA clothing purchase questionnaire (media interactivity, perceived value, immersion experience, purchase intention)
Mean words per item11.714
Mean characters per item68.500
Mean characters per response7.400
Flesch-Kincaid grade level7.672

Columns

cov_age_bandcov_completion_time_scov_ecommerce_experiencecov_educationcov_gendercov_income_bandiditemresp

Get the data

Download CSVno account neededBrowse on Redivisexplore and queryCroissant metadataHugging Face, Kaggle, OpenML

Or load it directly in R or Python:

# R
install.packages("remotes")
remotes::install_github("itemresponsewarehouse/Rpkg")
library(irw)
df <- irw_fetch("hewei_2022_msva_purchase")
# Python
pip install irw

import irw
df = irw.fetch("hewei_2022_msva_purchase")

Version and provenance

IRW versionv393
Redivis datasetitem_response_warehouse_3 v7.0
Redivis dataset DOI10.57761/pqqn-pm43
Manifest pin for this IRW versionv7.0
Metadata sourceirw_meta v23.0