findrik_2026_bioplastic_packaging

31,284 rated or chosen profiles from 869 respondents, in up to 12 tasks of 3 profiles varying on 4 attributes.

About this table

DescriptionGerman online respondents (November 2024, n = 869) made 12 purchase choices among 3 packages of cherry tomatoes (or none) varying packaging material (bioplastic or conventional), biodegradability, extra shelf life and packaging price, after random assignment to an information text about bioplastics or none.
ReferenceFindrik, E., & Meixner, O. (2026). Consumer acceptance of bioplastic food packaging: Anonymized data and research materials from a discrete choice experiment in Germany [Data set]. Zenodo.
LicenceCC BY 4.0
Source datahttps://doi.org/10.5281/zenodo.21740286

Notes

These notes describe the source data, which the IRW reproduces as released. All notes are listed on the Data Notes page.

Size and shape

Respondents869
Rows (one per respondent, task and profile)31,284
Tasks per respondent (most)12
Profiles per task3
Attributes4
Tasks with no profile chosen646

Design

Topicconsumer products
A profile representsproduct service
CountryDE
Language shownde
Language of stored levelsde
Randomization restrictionsyes (stated by the source): fixed fractional design: 12 cards (of 36 combinations) in 12 choice sets of 3, identical for all respondents; each level appears equally often
Task orderrecorded in the deposit
Profile positionrecorded in the deposit

Because the attribute levels were not randomized independently, an estimator has to account for the restriction; a plain difference in means across levels can mislead.

Outcomes:

choiceWelches dieser Produkte würden Sie kaufen? [choice, opt-out allowed]

Columns

attr_biodegradabilityattr_extra_shelf_lifeattr_packaging_materialattr_pricechoicecov_age_groupcov_bpf1cov_bpf2cov_educationcov_envcon1cov_envcon2cov_envcon3cov_envcon4cov_envcon5cov_fns1cov_fns2cov_fns3cov_fns4cov_foodwaste1cov_foodwaste2cov_foodwaste3cov_foodwaste4cov_gendercov_hhsizecov_incomecov_info_readcov_ka1cov_ka2cov_ka3cov_ka4cov_ka5idprofiletasktrial_cardtrial_info

The layout (one row per respondent, task and profile; choice/rating outcomes; attr_ columns holding each attribute level as displayed) is defined in the IRW conjoint standard. What the outcomes asked is under Design above.

Get the data

Download CSVno account neededBrowse on Redivisexplore and queryCroissant metadataHugging Face, Kaggle, OpenML

Or load it directly in R or Python (both need a free Redivis account; the first call opens a browser to sign in):

# R
install.packages("remotes")
remotes::install_github("itemresponsewarehouse/Rpkg")
library(irw)
df <- irw_fetch("findrik_2026_bioplastic_packaging", source = "conj")
# Python
pip install irw

import irw
df = irw.fetch("findrik_2026_bioplastic_packaging", source="conj")

How to cite

@misc{https://doi.org/10.5281/zenodo.21740286,
  doi = {10.5281/ZENODO.21740286},
  url = {https://zenodo.org/doi/10.5281/zenodo.21740286},
  author = {Findrik, Edina and Meixner, Oliver},
  keywords = {sustainable packaging, bioplastic food packaging, sustainable consumption; consumer acceptance, discrete choice experiment (DCE), willingness to pay;},
  language = {en},
  title = {Consumer Acceptance of Bioplastic Food Packaging: Anonymized Data and Research Materials from a Discrete Choice Experiment in Germany},
  publisher = {Zenodo},
  year = {2026},
  copyright = {Creative Commons Attribution 4.0 International}
}

Version and provenance

IRW versionv584
Redivis datasetirw_conjoint v4.2
Redivis dataset DOI10.57761/qkye-q530
Manifest pin for this IRW versionv4.2
Metadata sourceirw_meta v44.0