buiduc_2026_hanoi_bus

7,320 rated or chosen profiles from 366 respondents, in up to 10 tasks of 2 profiles varying on 6 attributes.

About this table

DescriptionFace-to-face discrete choice experiment in Hanoi, Vietnam: 366 respondents chose between two bus services (A, B) described by travel time to the stop, schedule punctuality, operation experience, app usability, emission reduction and ticket price, 10 cards each (fixed design, 2 blocks), forced choice.
ReferenceBui Duc, A. (2026). Bus_DCE_DIB_Data [Data set]. Mendeley Data.
LicenceCC BY 4.0
Source datahttps://doi.org/10.17632/wrxc9jxc2g

Notes

These notes describe the source data, which the IRW reproduces as released. All notes are listed on the Data Notes page.

Size and shape

Respondents366
Rows (one per respondent, task and profile)7,320
Tasks per respondent (most)10
Profiles per task2
Attributes6
Tasks with no profile chosen0

Design

Topicclimate energy environment
A profile representsproduct service
CountryVN
Language shownunknown
Language of stored levelsen
Randomization restrictionsunknown
Task orderinferred from row order
Profile positionrecorded in the deposit

Task order or profile position was rebuilt from row order; analyses of position or task order should leave it out.

Outcomes:

choiceIn the 10 scenarios below, each scenario has 2 options. Please consider and make a choice for Bus Service A or B in each scenario that is most suitable for you. [choice, forced]

Columns

attr_emission_reductionattr_operation_experienceattr_schedule_punctualityattr_service_appattr_ticket_priceattr_travel_time_to_stopchoicecov_agecov_agree_bus_protects_environmentcov_bus_use_frequencycov_educationcov_gendercov_income_band_vnd_monthcov_interest_environmentcov_interest_reduce_emissionscov_marital_statuscov_willing_pay_higher_feeidprofiletasktrial_blocktrial_card_id

The layout (one row per respondent, task and profile; choice/rating outcomes; attr_ columns holding each attribute level as displayed) is defined in the IRW conjoint standard. What the outcomes asked is under Design above.

Get the data

Download CSVno account neededBrowse on Redivisexplore and queryCroissant metadataHugging Face, Kaggle, OpenML

Or load it directly in R or Python (both need a free Redivis account; the first call opens a browser to sign in):

# R
install.packages("remotes")
remotes::install_github("itemresponsewarehouse/Rpkg")
library(irw)
df <- irw_fetch("buiduc_2026_hanoi_bus", source = "conj")
# Python
pip install irw

import irw
df = irw.fetch("buiduc_2026_hanoi_bus", source="conj")

How to cite

@misc{https://doi.org/10.17632/wrxc9jxc2g,
  doi = {10.17632/WRXC9JXC2G},
  url = {https://data.mendeley.com/datasets/wrxc9jxc2g},
  author = {Bui Duc, Anh},
  keywords = {Discrete Choice Modeling, Willingness-to-Pay, Bus Transportation},
  title = {Bus_DCE_DIB_Data},
  publisher = {Mendeley Data},
  year = {2026}
}

Version and provenance

IRW versionv584
Redivis datasetirw_conjoint_2 v1.4
Redivis dataset DOI10.57761/hk97-wv30
Manifest pin for this IRW versionv1.4
Metadata sourceirw_meta v44.0